Lech: The Refined Alpine Village
Lech is the choice for travelers who want an elegant winter lifestyle and an environment that supports restoration as much as athletic effort. It is the village where dinner reservations matter, where hotel wellness is part of daily life, and where the ski day often ends with a quiet drink rather than a loud party.
Zürs: The Hotel-Centric Ski Base
Zürs is often the least understood of the three. It does not have the broad village energy of Lech or the nightlife identity of St. Anton. Instead, it is designed for travelers who want skiing to be effortless and who appreciate the predictability of resort-style infrastructure. Many stays in Zürs feel like a week inside a luxury ski hotel, where your day begins on the slopes and ends in spa and dining without much need to travel beyond your base.
St. Anton: The High-Energy Arlberg Icon
St. Anton is the most famous name in the Arlberg for many international travelers, and much of that fame comes from its personality. This is the place where après can define the day, where the village feels more like a ski town than a quiet resort, and where advanced terrain is part of the cultural identity.
How to Choose the Right Base
If your trip is centered on relaxation, premium dining, and a refined village experience, Lech is usually the best match. If your priority is a luxury hotel stay with ski-first convenience and quiet evenings, Zürs can be ideal. If your group wants high energy, lively nights, and a more youthful ski town feel, St. Anton delivers.